STUDIO
THE HEADS OF STATE

ROLE
SENIOR DESIGN

 

Rebrand for Rex at the Royal, a lowcountry restaurant, evolved in Philadelphia. The visual identity is built around a peacock mascot symbolizing royalty and an extravagant spirit, true to the restaurant. As part of the scope we designed additional sub-brand marks for their in-house Cafe and Bottle shop.

My role was to lead the design and execution of the project.